Pop Mart’s Labubus boost China’s soft power as its brands find global appeal

Pop Mart’s Labubus boost China’s soft power as its brands find global appeal

For years, China had an image problem it couldn’t shake off — synonymous with cheap exports, heavy censorship, and a state shrouded in secrecy and scandal. That has been changing as the country strives to burnish its image, rising in soft power rankings, with domestic businesses helping Beijing secure a significant facelift. Chinese coffee chains…

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